Saturday, September 19, 2009

Denial can be huge...


Americans in Denial About Obesity, Health - by Mintel

Perceptions in the US about obesity, illness and wellness appear to contradict national statistics and reveal that Americans think they are healthier than they actually are, according to a survey by Mintel.

On the weighty issue of obesity, people seem to be in denial, Mintel said. Only 25% of survey respondents said they suffer from or have been diagnosed as obese or overweight. But according to the US Center for Disease Control (CDC), two-thirds (67%) fall into one of these categories.

Read full report.

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